<aside> <img src="/icons/city_gray.svg" alt="/icons/city_gray.svg" width="40px" /> Certivo

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<aside> <img src="/icons/row_gray.svg" alt="/icons/row_gray.svg" width="40px" /> Table of Contents

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<aside> <img src="/icons/flash_gray.svg" alt="/icons/flash_gray.svg" width="40px" /> Apply Now!

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Location: Remote

Team: Design

Reports to: Head of Design

Type: Full‑time

About Certivo

Certivo turns regulatory evidence into market access. Our AI (CORA) ingests supplier docs and BoMs, validates them against rules, and assembles market-ready packets mapped to every product × site × market—so launches don’t slip and shipments don’t sit.

Design is how we make that promise believable. Every visual, every slide, every page tells part of the story — translating technical confidence into brand trust.

Why this role exists

Certivo’s brand is growing fast across industries and regions. To scale that growth, our visual storytelling must match the sophistication of our technology and the clarity of our message.

As Visual and Communication Designer, you’ll shape how Certivo looks, feels, and speaks — designing the visual systems, decks, and narratives that power our marketing, sales, and brand communication. You’ll work closely with the Head of Design, Director of Product Marketing and Growth, and Sales leadership to turn complex product ideas into clear, high-impact visual assets that build credibility and accelerate deals.

The role

Split your time between:

• Brand and visual systems (≈40%) — Evolve and maintain Certivo’s visual identity across digital and print, ensuring cohesion, clarity, and refinement.
• Sales and marketing communication (≈60%) — Design high-impact presentations, case studies, campaign assets, and marketing materials that tell clear, compelling stories.

You’ll work cross-functionally with Marketing, Sales, and Product teams to elevate every touchpoint — from investor decks to landing pages — into visuals that communicate trust and momentum.

Scorecard (what success looks like)

30 days

• Audit existing brand and communication assets (presentations, collateral, templates); identify immediate visual inconsistencies.
• Refresh the Sales Deck System (cover, layout, iconography, typography) and document usage.
• Design one quick-win campaign asset (social, landing hero, or one-pager) aligned with brand voice and motion direction.

60 days

• Launch a unified Marketing Collateral Library (pitch deck, case study, datasheet templates) with clear usage guidelines.
• Redesign the Why Certivo presentation and sales one-pager to align with brand system updates; improve storytelling clarity and visual polish.
• Collaborate with Growth to produce creative assets for 1 campaign (ads, landing page, PDF offer).

90 days

• Develop and publish a Visual Identity Kit (logos, typography, colors, grid, imagery, motion patterns) for use across teams.
• Ship a new suite of case study and product overview templates for Sales; lift close-rate attribution on design-led decks by ≥20%.
• Contribute to 2 campaigns with visual assets that meet engagement targets (CTR, time-on-page, or demo conversions).

6–12 months

• Establish Certivo’s visual storytelling system — decks, campaign frameworks, and asset standards that scale globally.
• Partner with Marketing to launch 3 major product or industry campaigns, ensuring cohesive design language across all channels.
• Deliver measurable business impact: +30–50% lift in engagement on design-led campaigns; consistent visual system adoption across 90% of materials.

Responsibilities

Brand & visual systems

• Shape and evolve Certivo’s visual identity across digital and print; ensure every asset aligns with tone, clarity, and precision.
• Create and maintain scalable templates and design standards for internal and external communication.
• Develop motion, iconography, and illustration patterns that clarify complex ideas (CORA, Packet Factory, Rules Builder).

Sales & marketing communication

• Design and refine sales and marketing materials — pitch decks, case studies, brochures, datasheets, and event collateral.
• Translate complex technical stories into visual narratives that persuade and educate.
• Partner with the Director of Product Marketing and Sales to maintain and evolve the master deck system and asset library.

Campaign & growth collaboration

• Work with Growth and Marketing to design campaign visuals, landing pages, and social assets that communicate value with simplicity and style.
• Support performance design with creative variants for testing (CTAs, layout, visual treatments).
• Integrate data and feedback loops into the creative process — design that’s both beautiful and measurable.

Operations & innovation

• Leverage AI design tools (Midjourney, Firefly, Photoshop Beta) to accelerate workflows and push creative experimentation.
• Maintain a living archive of assets and a design changelog for transparency and reuse.
• Stay ahead of trends in presentation design, storytelling, and visual communication.

What great looks like (KPIs)

• Brand: Visual system adoption ≥90% across teams; consistent, scalable brand identity across digital and print.
• Sales: +20–30% increase in conversion rate for design-led decks and one-pagers; faster deck turnaround (<48h avg).
• Marketing: +25–40% lift in engagement on campaigns using new visual templates.
• Efficiency: 30% reduction in design iteration time through template and AI-assisted workflows.

Qualifications

Must-have

• 2–5+ years of experience in visual communication, brand, or marketing design — ideally in B2B or tech.
• Expertise in sales and marketing collateral: presentations, case studies, brochures, and campaign assets.
• Deep mastery of color, typography, layout, and composition — with relentless attention to consistency and detail.
• Proficiency in Figma, Adobe Illustrator, and Photoshop.
• Strong storytelling and copy-visual synthesis skills.
• Ability to manage projects end-to-end — concept to execution with minimal oversight.

Nice-to-have

• Experience with Framer, After Effects, or motion design.
• Familiarity with AI design tools (Midjourney, Firefly, Runway, Photoshop Beta).
• Exposure to enterprise or regulated industries (manufacturing, energy, compliance).
• Comfort presenting and rationalizing design decisions to cross-functional partners.

Tools we use

Figma, Adobe Creative Suite, Framer, Midjourney, Notion,

Interview process

1. Portfolio review (45 min): walk through 2–3 projects — one visual system, one marketing or sales design.
2. Visual storytelling exercise (60-min take-home): design a 3-slide concept for a product or industry narrative.
3. Panel (60 min): Head of Design, Marketing, and Sales; design critique and strategy discussion.
4. References.

Compensation & growth

Market-competitive salary and equity; comprehensive benefits. Growth path to Brand Design Lead (Marketing focus) or Creative Director, Visual Systems (Company-wide brand evolution).

Apply

Email [email protected] with:

• Portfolio link highlighting brand and visual storytelling work and resume.
• A short note on how you’d visually evolve Certivo’s Visual Design and Language
• Subject: Visual Designer — Marketing